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Topics: Advertising, Technology

TECH | Advertising Campaign Control, Insight, & Speed

The Prosper Group is a digital leader for right-of-center advocacy and campaigns. We invest in technology and our team to help clients achieve their goals.

Centro, PG's advertising technology provider, announced new workflow automation features today. In the announcement Andrew Finnan, The Prosper Group's Vice President of Digital Strategy shares how our clients benefit from Centro's advertising tools.

Centro Further Automates Ad Serving and Analytics Workflow for Omnichannel Advertising with New Feature Set

Basis by Centro Gives Media Professionals More Control, Insight and Speed on Campaigns

“The capabilities of Basis empower the individual media professional, giving us speed and efficiency in our day-to-day work,” said Andrew Finnan, VP of digital strategy, The Prosper Group. “Our customers are the ultimate beneficiaries because our team is able to synthesize advertising technology improvements into smart activation, deep campaign insights and better performance.”

 

Read the Full Release from Centro.

The Prosper Group is an internationally-recognized, award-winning digital marketing agency headquartered in Indianapolis. The firm specializes in online media, strategy, and fundraising for Republican political candidates, advocacy organizations, associations, and non-profits. The Prosper Group's best-in-industry work has been recognized for awards dozens of times by prestigious organizations such as the American Association of Political Consultants and Campaigns & Elections.

The firm has worked in tandem with President Donald Trump, Vice President Mike Pence, Senator Ted Cruz, Congresswoman Elise Stefanik, Congressman John Katko, the National Association of Manufacturers, Fox News, and many other candidates and organizations.

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