Blog

Most-Winning GOP Digital Agency

Topics: Pollie Awards, Ted Cruz, Brian Kemp, Will Hurd, Advertising, Email Fundraising

If you follow us on social media, you likely saw the news...

The Prosper Group's work was recognized last week with an outstanding FIVE Pollie Award wins at the AAPC's 2019 Pollie Awards & Conference in Napa, California - the most of any GOP digital agency!

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Blog

Winning Edge in a Competitive Race; Early Investment Matters!

Topics: Advertising, Email, Websites, Brian Kemp, Georgia, The Prosper Group

Here at The Prosper Group, we are incredibly proud of the successful (and award-nominated!) digital campaign we designed and executed - in coordination with Georgia-based Parlay Marketing Partners - on behalf of the Kemp for Governor campaign in the 2018 election cycle.

We were hired early on in the race, and the going was not always easy.

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Blog

Put Award-Winning Targeting Experience to Work for Your Next Campaign

Topics: 2018 Elections, Congress, The Prosper Group, Advertising

You may have read about our award-winning targeting in 2018, but it wasn't just our work in the race for House District 138 in Texas that won recognition at the 2019 Reed Awards.

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Blog

Our Targeting is Award-Winning. Let's Put it to Use for You!

Topics: Advertising, Reed Awards, The Prosper Group

As you may have seen, last week The Prosper Group took home four prest

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News

The Prosper Group Wins Four Reed Awards for Campaign Digital Excellence

Topics: Reed Awards, Email, Fundraising, Advertising, The Prosper Group

(Indianapolis, IN) The 2019 Reed Awards & Conference wrapped up last evening in Austin, Texas – and leading digital agency The Prosper Group walked away with four major wins in recognition of its client campaign work in 2018.

These wins once again show The Prosper Group is a team of “mountain climbers”; going above and beyond to build a culture of excellence and putting top-notch digital strategy to work to deliver campaign victories.

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Blog

PG Newsletter: What Congressman Will Hurd has to say about 2020

Topics: 2018 Elections, 2020 Elections, Will Hurd, Reed Awards, Advertising, Email, Fundraising

Did you see the recent profile on Texas Congressman Will Hurd in The Wall Street Journal?

He discussed how he won in one of Democrats' top 2018 targets - the massive 23rd Congressional District that runs along our nation's southern border in Texas.

And as Congressman Hurd looked to the future, he shared a key piece of wisdom - that "the campaign for 2020 is won or lost in 2019."
 

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Blog

BIG NEWS: The Prosper Group is a Finalist for 11 Reed Awards!

Topics: Awards, Advertising, Email, Websites, The Prosper Group

Even though 2018 was a midterm cycle, The Prosper Group had a record-setting year with extraordinary growth while delivering excellence for our clients - and Campaigns & Elections’ Reed Awards have taken notice!

As you likely know, Campaigns & Elections’ Reed Award winners represent the very best the political campaign and advocacy industries have to offer. We’re truly honored to be named a finalist in eleven digital categories, and we’re excited for next month’s Reed Awards in Austin, Texas, to see how many awards we’ll take home to Indianapolis!

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Blog

Adobe Advertising: The Prosper Group’s Secret Weapon in Audience Targeting

Topics: Advertising

Last week the Adobe Summit 2017 hosted one of the largest annual gatherings in the digital marketing universe.

You may know Adobe for its PDF products and graphic design software, such as Photoshop and Illustrator. These programs have provided smaller agencies like The Prosper Group the tools to create high-end, high-impact marketing campaigns – tools that only global advertising conglomerates could afford a few short decades ago.

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Blog

What I Learned: Three Days in Chicago with TubeMogul

Topics: Advertising

A few weeks ago I spent some time with our programmatic advertising partner TubeMogul in Chicago. It was a great trip, a lot of fun, and I learned some really important and useful stuff.

(I also got a t-shirt, and met an affable office dog named Charlie.)

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Blog

Digital Video Advertising: 2017 Landscape

Topics: Advertising, Video, Facebook

Researchers predicted that 2016 was to be the “Year of Video” in the digital space — and it was. Cisco projected that 64% of all consumer internet traffic was video, and Brafton is projecting this to rise to 74% in 2017.

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