Digital Marketing

Big news from the 2019 elections this week: The Prosper Group clients WON in Democrat strongholds!

By bringing our digital strategy, online fundraising, and targeted advertising expertise to bear in delivering the right messages to the right audiences, our clients won highly contested races.

With the 2020 elections on the horizon, The Prosper Group delivered results. We flipped offices in Democrat strongholds from blue to red, and protected other key offices targeted by the Democrats.

HIGHLIGHT: After the debate, Kristen Luidhardt, a GOP digital consultant with the Prosper Group, recommends being ready to highlight the candidate’s best moments. “[S]end fundraising emails out with the best highlights, and monitor social media to capture the volume and sentiment of reactions.” Follow that up by monitoring social media for reaction.
 

"It’s finally happened: Americans now spend more time on their phones and tablets than they do watching TV." - Los Angeles Times