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Campaign Staff: 7 Essential Roles for Republican Campaigns

Topics: Campaign Staff, Republican, Elected Officials, First-Time Candidates, Strategy, Expert Advice, General Consulting, Polling, Digital Marketing, Fundraising, Small-Dollar Fundraising

Build Your Winning Republican Campaign Team

Whether you're running state-wide for U.S. Senate or running for a legislative seat or local office, all Republican campaigns have vital roles to fill. These roles are just as crucial for first-time candidates as they are for incumbents.

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Thinking About Running for Office? Who You Should Talk To First

Topics: Expert Advice, General Consulting, Fundraising

Your Digital Startup Guide for Political Campaigns and Advocacy

Here at The Prosper Group, we've worked with candidates at every level – from winning presidential contenders to congressional candidates elected in top competitive districts to candidates for the state legislature and local offices.

Who should I talk to before running for office?

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Tips for Winning Social Media Marketing Campaigns

Topics: Social Media, Strategy, Expert Advice, Facebook, Twitter, Research, Branding

Are you an elected official, running for office, working on a political campaign, or thinking about running?

Do you have questions about social media marketing in politics?

If so, then you are in the right place!

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Expert Advice: Fundraising, OTT, & 2021 Strategy

Topics: Expert Advice, Fundraising, GOTV, Brian Kemp, Tommy Tuberville, Telephone Townhall, OTT, Strategy, Modeling, Facebook, Ted Cruz, Small-Dollar Fundraising

Digital Down the Stretch with i360 & The Prosper Group [Part Two]

Recently, i360 and The Prosper Group teamed up to share strategic insights and opportunities heading into the final weeks of the 2020 election as well as look ahead to 2021 with: Digital Down the Stretch with i360 & The Prosper Group.

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Expert Advice: Data Modeling and Digital Advertising

Topics: Expert Advice, GOTV, Strategy, Modeling, Advertising, Martha McSally, Fundraising, Facebook

Digital Down the Stretch with i360 & The Prosper Group [Part One]

In case you missed it, i360 and The Prosper Group recently joined up to bring you information heading into the final weeks of the 2020 election for: Digital Down the Stretch with i360 & The Prosper Group.

Many of you have been following our Expert Advice series. In this series, we ask top campaign and advocacy professionals to answer the question important to you.

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Blog

Expert Advice: Polling

Topics: Expert Advice, Polling, First-Time Candidates

What Campaigns Need to Know About Pollsters and Polling

You may not understand what a pollster is or why a campaign conducts polling. Intuitively, you probably understand that positive polling numbers provide benefits to political campaigns. Some campaigns use poll results to help raise money or garner support. But, polling can be much more important to campaigns. Campaigns use polling just as businesses use market research.

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Blog

Expert Advice: Direct Mail Fundraising

Topics: Expert Advice, Fundraising, First-Time Candidates

Fundraising for Republican Candidates and Campaigns

“Money is the mother’s milk of politics,” according to Jesse Unruh, the former speaker of the California Assembly. Short of being independently wealthy, the ability to raise money effectively is crucial to running a successful campaign.

If you are a candidate, fundraising demonstrates both the ability to finance a competitive campaign as well as providing a measurable demonstration of support for you or your cause.

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Expert Advice: Telephone Townhalls

Topics: Expert Advice, Telephone Townhall, Victory, Republican, First-Time Candidates, Technology

Voter Contact Tactics for Top Republican Campaigns

It’s an election year, and August is upon us. There are less than 100 days, and Congress traditionally adjourns for August Recess about this time, marking a turning point in the runup to Election Day.

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Making the Transition from Primary to General Election

Topics: Expert Advice, General Consulting, Strategy, Fundraising

Expert Advice from Brandon Moody

It is July, and we are in the middle of an election year. Over half of the states have held their primary and selected their nominees for the general election. As these primaries come to an end, the nominees, and their campaigns, start shifting their focus to the general election, held on the first Tuesday after the first Monday in November.

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Expert Advice: How to Hire a General Consultant

Topics: General Consulting, Expert Advice, First-Time Candidates

Expert Advice from Top Political Consultants

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