Pro Tip

Social Post Frequency

Topics: PG Pro Tip, Social Media, Content

PG Pro Tip

Digital Done Right | Social Post Frequency

Let audience engagement determine your social posting cadence.

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Pro Tip

Email Bounces

Topics: PG Pro Tip, Email, Deliverability

PG Pro Tip

Digital Done Right | Email Bounces

Watch out for bouncing contacts or low email delivery rates (email deliverability).

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Pro Tip

Vary Email Senders

Topics: PG Pro Tip, Email, Email Fundraising, House File, Small-Dollar Fundraising

PG Pro Tip

Digital Done Right | Social Media Content Calendar

Improve open rates and increase engagement by varying email "senders" to your house file.

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Pro Tip

Social Media Content Calendar

Topics: PG Pro Tip, Social Media

PG Pro Tip

Digital Done Right | Social Media Content Calendar

Establish a winning social presence by laying out a calendar with goals for frequency and content.

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Pro Tip

Campaign #HASHTAGS

Topics: PG Pro Tip, Social Media, Twitter

PG Pro Tip

Campaign #HASHTAGS

Before posting to social media, research the top #hashtags relevant to your campaign, message, and audience.

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Pro Tip

Social Media Content Promotion

Topics: PG Pro Tip, Social Media, Facebook

PG Pro Tip

Social Media Content Promotion

Post organic social content and let post engagement determine what rises to the top.

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Pro Tip

Welcome New Email Subscribers

Topics: PG Pro Tip, Email, House File, Email Fundraising, Digital Acquisition

PG Pro Tip

Welcome New Email Subscribers

Set up a welcome email series that goes out to your newly acquired subscribers.

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Pro Tip

Prevent Social Media Bureaucracy

Topics: PG Pro Tip, Social Media

PG Pro Tip

Don’t Purchase Email Lists

Choose someone to create and post social media creative without a complicated approval process.

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Pro Tip

Don’t Purchase Email Lists

Topics: PG Pro Tip, Email, House File

PG Pro Tip

Don’t Purchase Email Lists

Sending to purchased emails is spam and ruins deliverability.

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Pro Tip

Protect Your Website

Topics: PG Pro Tip, Websites

PG Pro Tip

Protect Your Website

Website security helps safeguard online information and users. Search engines, like Google, reward sites providing this protection.

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